This Privacy Policy explains how WPLiftio collects, uses and protects personal data when you visit our websites or purchase our products. We are committed to protecting your privacy and complying with the General Data Protection Regulation (GDPR) and other applicable data protection laws.

1 Data Controller

The data controller responsible for your personal data is:

For any privacy-related questions or requests, please contact us at the email address above.

2 Data We Collect

2.1 Website analytics

We use Google Analytics 4 to understand how visitors interact with our websites. This service collects:

  • Pages visited, time on page, scroll depth
  • Referring website (how you arrived at our site)
  • Browser type, operating system, screen resolution
  • Approximate geographic location (country / city level)
  • Device category (desktop, mobile, tablet)

Analytics data is only collected after you give explicit consent via the cookie banner. If you decline, no analytics data is collected.

2.2 Purchase data

When you purchase a licence for SlotPress Pro or any other WPLiftio product, your transaction is processed by Lemon Squeezy (our payment processor). The data they collect includes:

  • Name and email address
  • Billing address and payment method (handled entirely by Lemon Squeezy — we do not store card details)
  • Order details and licence key

Lemon Squeezy's privacy policy is available at lemonsqueezy.com/privacy.

2.3 Licence activation data

When you activate a SlotPress Pro licence key from your WordPress installation, our plugin sends the following data to Lemon Squeezy's licence API:

  • Your licence key
  • Your WordPress site URL (as the instance name)

This data is used solely to validate that the licence is active and assigned to your site. It is not used for marketing or sold to third parties.

2.4 Contact enquiries

If you contact us by email, we retain your name, email address and the content of your message in order to respond to your enquiry. We do not add you to any mailing list without your explicit consent.

3 Cookies

We use the following cookies on our websites:

Managing cookies

You can change or withdraw your consent at any time by clearing your browser's localStorage for this domain. You can also manage cookies through your browser settings:

4 Legal Basis for Processing

5 Data Retention

  • Analytics data: retained by Google for 14 months from the date of collection, then automatically deleted.
  • Purchase and licence data: retained by Lemon Squeezy for as long as required by applicable law (typically 7–10 years for tax and accounting purposes).
  • Support emails: retained for up to 2 years after the last correspondence, then permanently deleted.

6 Data Sharing & Third Parties

We do not sell, rent or trade your personal data. We share data only with the following third-party services, strictly to provide the services described in this policy:

7 International Data Transfers

Some of our third-party service providers process data outside the European Economic Area (EEA). When this occurs, we ensure appropriate safeguards are in place:

  • Google Analytics: Google participates in the EU–US Data Privacy Framework and processes data under Standard Contractual Clauses (SCCs).
  • Lemon Squeezy: Based in the United States; processes data under SCCs.

8 Your Rights

Under the GDPR, you have the following rights regarding your personal data:

Right of Access

Request a copy of the personal data we hold about you.

Right to Rectification

Ask us to correct inaccurate or incomplete data.

Right to Erasure

Request deletion of your personal data ("right to be forgotten").

Right to Restriction

Ask us to limit how we process your data in certain circumstances.

Right to Portability

Receive your data in a structured, machine-readable format.

Right to Object

Object to processing based on legitimate interests.

Right to Withdraw Consent

Withdraw analytics consent at any time via the cookie banner or browser settings.

Right to Lodge a Complaint

File a complaint with your local data protection authority.

To exercise any of these rights, contact us at support@wpliftio.com. We will respond within 30 days.

9 Children's Privacy

Our websites and products are not directed at children under the age of 16. We do not knowingly collect personal data from children. If you believe we have inadvertently collected such data, please contact us immediately and we will delete it.

10 SlotPress Plugin — Your Customers' Data

If you use the SlotPress plugin on your WordPress website, you are the data controller for the booking data collected from your customers (names, emails, phone numbers, etc.). WPLiftio does not have access to this data — it is stored entirely in your WordPress database.

As a plugin user, you are responsible for:

  • Publishing your own privacy policy covering the booking data you collect
  • Obtaining appropriate consent from your customers (e.g. via the GDPR consent checkbox in SlotPress settings)
  • Complying with all applicable data protection laws in your jurisdiction

11 Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. For significant changes, we will provide a more prominent notice. Continued use of our websites after changes are posted constitutes your acceptance of the updated policy.

12 Contact Us

For any questions about this Privacy Policy or to exercise your rights, please contact us:

WPLiftio
Email: support@wpliftio.com
Website: www.wpliftio.com